The Drishyam 3 collection has crossed the Rs 320 crore mark in India net by Day 12, with Ajay Devgn’s thriller holding steady well past its opening weekend. Trade trackers put the second-Friday-to-second-Sunday run among the strongest for any Hindi film this year.
Key Takeaways
- The Drishyam 3 collection stands near Rs 320 crore India net after 12 days, per early trade estimates.
- The film is holding above the usual second-weekend drop seen in most Bollywood thrillers.
- South India circuits, especially Kerala and parts of Tamil Nadu, are adding an unusual long tail to the run.
- Ajay Devgn’s franchise is now being studied by small-town exhibitors as a rare post-pandemic single-screen revival case.
How Much Has Drishyam 3 Collected So Far?
Going by numbers doing the rounds on trade portals, the Drishyam 3 collection touched roughly Rs 320 crore net in India by the end of its second Sunday. That is a steep climb from the opening-day figure, and it places the film comfortably ahead of most mystery-thrillers released this year.
Here is a rough sense of how the run has shaped up, based on commonly cited trade estimates:
| Phase | Approx. Net Collection (India) |
| Opening Weekend (Day 1-3) | Rs 60-70 crore range |
| First Week (Day 1-7) | Rs 180-200 crore range |
| Second Weekend (Day 8-10) | Additional Rs 70-80 crore |
| Day 12 Total | Around Rs 320 crore |
These are rounded ranges, since different trade trackers report slightly different figures depending on how they count National Cinema Day shows, regional circuits, and tax structures across states.
Why Is the Drishyam 3 Collection Holding Steady Past Day 10?
Most Hindi films lose 40-50% of their business the moment the second weekend ends. Drishyam 3 hasn’t followed that script. Trade watchers point to word-of-mouth as the real engine here, not just opening hype.
Unlike a star-driven action entertainer that front-loads its business on Day 1 and fades by midweek, a slow-burn thriller like this one depends on audiences telling their friends and family “go watch it, the twist is worth it.” That kind of chatter takes almost a week to build, and it’s exactly what seems to be keeping the Drishyam 3 collection ticking over into the second half of its run.
There’s also the franchise effect. Viewers who watched the earlier films — including the Malayalam original that started it all — are showing up out of curiosity about how the writers closed the loop. Ajay Devgn’s three-decade run in Hindi cinema adds a layer of trust for family audiences who pick a film based on the lead actor’s track record rather than reviews.
What Is Driving Footfalls in Smaller Towns?
This is where the story gets interesting from a business angle, not just a box office one. Single-screen owners in tier-2 and tier-3 towns — places like Kanpur, Nagpur, and Kozhikode — have told local trade reporters that Drishyam 3 is pulling in family groups on weekday evenings, a slot that usually sits empty after the first week.
For exhibitors who’ve spent five years watching multiplexes in metros take most of the new-release business, a thriller that still fills seats on a Tuesday night in a small-town hall is rare good news. It’s a reminder that the real test of a film’s commercial strength isn’t just its opening number — it’s whether it can still draw a crowd once the novelty wears off.
How Does This Compare With Drishyam 2’s Run?
Drishyam 2, released in November 2022, had a milder opening but a longer tail, eventually settling around the Rs 230-240 crore India net mark over its full theatrical run. The Drishyam 3 collection has already overtaken that final tally by Day 12, which tells you two things: the franchise’s audience has grown, and the marketing push this time reached beyond the usual urban multiplex crowd.
- Drishyam (2015): Opened smaller, built almost entirely on word-of-mouth over several weeks.
- Drishyam 2 (2022): Faster opening, steady but shorter tail, final net around Rs 230-240 crore.
- Drishyam 3 (2026): Strongest opening of the three, and a second-weekend hold that’s keeping the Drishyam 3 collection climbing past Day 12.
Will Drishyam 3 Collection Cross Rs 350 Crore?
Trade analysts tracking daily numbers believe the film has a realistic shot at Rs 350 crore net if the weekday drop stays under 30%, which is unusually low for a film past its second week. A lot will depend on fresh competition — any big new release in the next fortnight could pull multiplex screens away faster than the film’s natural decline would.
For now, distributors seem confident enough to keep show counts largely unchanged going into the third week, a decision that itself signals they expect the Drishyam 3 collection to keep inching upward rather than falling off a cliff.
FAQ
What is the Drishyam 3 collection as of Day 12?
Trade estimates put the Drishyam 3 collection at approximately Rs 320 crore net in India by Day 12 of its theatrical run.
Who stars in Drishyam 3?
Ajay Devgn reprises his role as Vijay Salgaonkar, the character at the centre of the franchise since the first Hindi adaptation in 2015.
Is Drishyam 3 based on the Malayalam original?
The Hindi Drishyam franchise is based on the Malayalam film of the same name, with each sequel building its own original plot beyond the source material.
How does Drishyam 3’s box office compare to Drishyam 2?
Drishyam 3 has already surpassed Drishyam 2’s full theatrical lifetime net collection of around Rs 230-240 crore, and it achieved this within its first 12 days.
Where is Drishyam 3 performing best outside metros?
Kerala, parts of Tamil Nadu, and several tier-2 towns in North India are reporting unusually strong weekday footfalls for the film.
Twelve days in, the Drishyam 3 collection tells a simple story: a well-written thriller with a trusted lead can still out-earn louder, bigger releases. Whether it crosses Rs 350 crore now depends on how the next two weeks of competition shake out.